> ## Documentation Index > Fetch the complete documentation index at: https://docs.getmarsell.com/llms.txt > Use this file to discover all available pages before exploring further. > ## Agent Instructions > Marsell's MCP server is at https://getmarsell.com/mcp: agents connect with a key the owner makes in the app (a project's Agents page, Your own AI). See /developers/mcp for its tools. There is no public REST API yet; don't suggest REST endpoints. > The search MCP server at https://docs.getmarsell.com/mcp only searches these docs. It can't read or change anyone's Marsell projects. > Each business is a project with seven places: Home, Create, Market, Sell, People, Agents and Brand. 'Marsell plan' means the subscription (Solo, Core, Growth, Network); 'the plan' or 'the week' means the work Marsell has planned. > Tokens are Marsell's unit for AI and media work, granted monthly by the Marsell plan. They are not model tokens. # Sell > Sell turns attention into sales: what you've made, your pages, the road from a first visit to a second order, emails and replies, and what's in the way on your own site. **Sell** is about the step after being seen: turning a visit into a sign-up, a sale or a booking. Its heading follows your kind of business, for example "From curious to yours." for a shop, "From curious to paying." for software or "From enquiry to client." for a service. So do the words for what you count: sales, revenue or income; sign-ups, enquiries or a waitlist; orders, clients or backers. ## The money card At the top, your sales (or your kind of business's word for money) over the last 30 days, "Counted from your payments", once Shopify or Stripe is connected. Until then it says **Not counted yet**. Beside it, your sign-ups from your pages' sign-up box, and Marsell's line on where things stand, such as "One page waits for your yes" or "3 pages live. I'm watching who comes and what they press." If Marsell's site check found something serious that stops people buying or Marsell counting, it shows here with **Copy the fix** and **Every fix**. ## Your pages The landing pages and website Marsell builds and hosts for you, each with one offer and one action, with how they're doing and the next page Marsell would make. See [Pages](/sell/pages). ## The road **Visit to order**, or "From a visit to" your money word: four stops from a first visit to a second order, "counted where it can be counted, never guessed". | Stop | Counted from | | - | - | | **Visitors** | Your Marsell pages, the last 30 days | | Sign-ups | A page's sign-up box, once it's live | | Sales | Your payments, once Shopify or Stripe is connected | | **Came back** | Second orders, once sales are counted | Each stop has a bar against its 90-day goal. **How I set these goals** shows how they were worked out. **Open in People** shows the people at each stop. See [Results and learning](/home/results#the-90-day-goals). ## Emails and replies The emails that go to people who signed up, first emails to prospects, and the other messages Marsell writes for you. See [Emails and replies](/sell/emails). ## The looks For a shop that sells outfits as sets, **The looks** shows each look with its pieces and total price, with **See the page** or **Make a page**. ## What's in the way The Checker checks your own site each week for what stops people finding it, trusting it or buying: **What's in the way** shows a score out of 100 and how it moved, with how many checks pass, how many need fixing and how many aren't measured yet. If Marsell can't find where people sign up, buy or book, it asks: **Save the link**, **There isn't one yet** or **Not now**. The fixes come in three lanes: * **I'll fix**: "Marsell does these". * **You, 2 minutes**: a setting or a record, no code. **Copy the records** copies what to add. * **In your site's code**: **Copy the fix** for whoever builds the site. **Not for us** sets a fix aside; **Bring it back** returns it. Build, publish, pause and test your pages. What goes to people, and the rules it keeps. This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.